https://www.fleecherdesigns.com/blog-content daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096381-UNB9QGBWHS40TY6G80JL/FD2020_feb-59.jpg Blog https://www.fleecherdesigns.com/blog-content/branding-humble-beast-wg3ml monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096401-DWDBE1BDLDUMCZAOT8S8/Fleecher+Designs+-+humble+beast+lifestyle Blog - Branding for Humble Beast Lifestyle https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096405-3Q3YVG69KOXRM29J3BEC/fleecher+designs+-+humble+beast+lifestyle Blog - Branding for Humble Beast Lifestyle - The Beginning Owners Devante and Lonnie started Humble Beast a few years ago as an apparel brand, but they sought after a brand that was more than just apparel. They’ve worked to create a community of like-minded young adults that are driven to succeed, but never for selfish benefit. The HMBL members set and achieve goals in order to encourage others to do the same. This is where our design team comes in. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096409-MZ6SES7MJLUIFHXSSZIT/fleecher+designs+-+humble+beast+lifestyle Blog - Branding for Humble Beast Lifestyle - Creating Community Through their first years, HMBL created a growing community of raving fans - not only for their clothing, but more importantly for their dedication to create for accountability and motivation to live healthy lives. During their Brand Clarity Call, we heard the excitement and momentum in their voices about creating a solid brand that would be recognizable and desirable, so we couldn’t help but rally behind them. “My favorite part of this process was learning about our brand identity— how it is viewed from a different perspective outside our own.” https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096412-SHKOHR9N2JSFNB7M9Z7R/fleecher+designs+-+south+dwntn Blog - Branding for Humble Beast Lifestyle - More than a brand. Much like how Humble Beast Lifestyle wants to be more than apparel, they wanted branding that was more than something that “looked good”. When creating their brandmark, we wanted to stick with something that was bold, but minimal. It needed to be a design that could go everywhere and was easily recognizable. So, we went with an icon that illustrates the joining of the monogram “HBL” - interlocking to form the iconic lifestyle reminder. This icon (as well as the entire brandmark) serves 2 purposes - 1) be memorable and 2) look great on apparel. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096416-C5TIPZ99SCS71K5R39IR/HB_case+study_icon.jpg Blog - Branding for Humble Beast Lifestyle - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096419-2WNPMBSOEV19NMCS1SPF/HB_web-before.jpg Blog - Branding for Humble Beast Lifestyle - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096423-BD109F9GCJJPNDZN0AXO/hmbl-web-mockup.jpg Blog - Branding for Humble Beast Lifestyle - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/blog-content/the-local-peach-xlx84 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096433-RN91AEP581W4TTYU1V2T/08-bakery-branding-mockup.jpg Blog - Branding for The Local Peach - The Back Story When Nona and Bri moved to Norcross over 8 years ago, they started up a wildly successful catering business while also running a “meals-to-go” business from their house where they sold pre-made, ready-to-heat meals. Once the 2020 pandemic hit and events were cancelled, they thought, “What better time is there to start pursuing our real dream—create a sustainable, eco-friendly, local gathering place for food and community?” enter - The Local Peach https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096436-V6RU0733J8WXJ8G8AX9A/full+building-mockup.jpg Blog - Branding for The Local Peach - A Neighborhood Hub The Local Peach’s hometown, Norcross, GA, is extremely diverse in all aspects. Unfortunately, like a lot of cities, many people stick to their part of Norcross and rarely venture out. This new kitchen hopes to become a neighborhood hub full of grab-and-go meals, baked goods, hot breakfast, artisan charcuterie and cheese boards, freezer finds, and locally sourced products where people can come together to eat, engage, and grow together. It will be a spot for visitors and locals alike, a destination that people want to visit and a place where locals frequent. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096440-FMNLDGT2SKN1VKZ4DDLN/Canvas+Tote+Bag+MockUp.jpg Blog - Branding for The Local Peach - Like A Family Both Nona and Bri have such a positive energy to them that whenever someone steps foot into The Local Peach, they will automatically feel welcomed and be greeted as family. It is a place that people will visit weekly. Instead of saying, “Let’s go to Kroger,” they will say, “ Let’s run by The Local Peach.” This is a place that offers what the traditional big box store cannot: a local, sustainable, organic market within walking distance. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096443-1BDNZQ78GQD51LOQXQHX/TLP_website.png Blog - Branding for The Local Peach - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/blog-content/create-an-org-chart-ewyl3 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096470-Y17XH0J1XTPV43XUL4QY/pinterest_2022_org+chart-1.jpg Blog - To create an Org Chart or to not... https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096464-BPM8232NLHFX0WY4E9YN/pinterest_2022_org+chart-2.jpg Blog - To create an Org Chart or to not... https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096458-I1RV04I6MH9MKHNIYMFK/pinterest_2022_org+chart-3.jpg Blog - To create an Org Chart or to not... https://www.fleecherdesigns.com/blog-content/managing-a-brand-n55c2 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096484-ZL4WAYNB8T024YR3V3IG/more+than+a+logo Blog - Managing a Brand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096511-E6ZUZKF130O18NHWR8II/pinterest_2022_managing+a+brand-1.jpg Blog - Managing a Brand https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096497-Z097AXA67YY1SJSHMV1J/pinterest_2022_managing+a+brand-3.jpg Blog - Managing a Brand https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096504-0FV15M3ASA94NKJO2PR8/pinterest_2022_managing+a+brand-2.jpg Blog - Managing a Brand https://www.fleecherdesigns.com/blog-content/pace-of-creativity-ddjae monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096533-JN1NKLU7FULZ0BELZU0G/pinterest_2022_pace+of+creativity-3.jpg Blog - The Expected Pace of Creativity https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096538-PTTLWDC742XVH86BF0ZJ/pinterest_2022_pace+of+creativity-2.jpg Blog - The Expected Pace of Creativity https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096545-RE47JW28622IK279Y7Z8/pinterest_2022_pace+of+creativity-1.jpg Blog - The Expected Pace of Creativity https://www.fleecherdesigns.com/blog-content/gmail-hack-mhel2 monthly 0.5 2024-11-21 https://www.fleecherdesigns.com/blog-content/getting-ripped-off-cnylc monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096562-Y6BP3ZBEAXWBRFAKRH4R/unnamed-2.png Blog - Stay Humble. Hustle Hard. Get ripped off? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/blog-content/target-market-naltp monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096591-XEBL0IYQ6UKJWLNUMYGD/pinterest_2022_target+market-1.jpg Blog - Who is your target market? - Impressing Your Clients blah blah blah https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096580-H4XSYDNAXQGVR57C02AY/pinterest_2022_target+market-3.jpg Blog - Who is your target market? https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096585-QMX2O2J49Y5VMNWQ35QP/pinterest_2022_target+market-2.jpg Blog - Who is your target market? https://www.fleecherdesigns.com/blog-content/better-is-better-79rb2 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096605-NW2ZIZI428D1N6908TNO/2021+social+media02.jpg Blog - More Is Not Better - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/blog-content/branding-agora-ymanx monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096612-FEU4YI55IITYUH8IOOFH/fleecher+designs+-+agora+bakery Blog - Branding for Agora Bakery + Cafe - Agora Is… When owners (and full-time parents) David + Ginny came to us, they told us of a vision they had of a community-focused cafe where anyone can come to grab a drink, eat a treat, and build deeper relationships. Whether it's an informal get-together, a business meeting, a mom play date, a Bible study, or a book club, David + Ginny wanted their cafe be the gathering place agora (n): a gathering place. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096616-JM1KUTE9R398H4JIR6J5/fleecher+designs+-+agora+bakery Blog - Branding for Agora Bakery + Cafe - Defining The Brand When creating the visual style for Agora, we focused on calm + inviting visuals, simple marks, and a light + fresh feeling. The icon illustrates a minimal sheaf of wheat, delicately bound together and carefully curved to give the icon the right amount of movement. Metaphorically, a sheaf of wheat illustrates abundance, fertility, and blessing. Since Agora will be a gathering place meant to increase connection, the wheat metaphor helps to further drive home the message of growth and nourishment. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096619-6M19DKBRMSERRXUBHDHF/Fleecher+Designs+-+Agora Blog - Branding for Agora Bakery + Cafe - Building Trust Developing and delivering a logo is great. But what is a brand without consistent brand application? Maintaining a strong, consistent brand style is crucial to creating a trustworthy brand name. When delivering the Agora brandbook, we included everything the owners would needs to succeed - brand values, brand personality, visual style, how to use the brandmark, and brand colors + fonts. We didn’t stop there. We even included mockups for their web presence, packaging (stickers, cup sleeves, to-go bags, parchment paper, and pastry bags), and menus. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096623-BIP8QKPPBHXVC5Y4FMR7/Fleecher+Designs+-+agora+branding Blog - Branding for Agora Bakery + Cafe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096626-4ULS1TT1MH12RW75OPFY/Fleecher+Designs+-+agora+logo Blog - Branding for Agora Bakery + Cafe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096630-TH9R4Q6LOQ4VMU2VRYO5/Fleecher+Designs+-+agora+icon Blog - Branding for Agora Bakery + Cafe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/blog-content/partnership-southdwntn-wmca4 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096638-51W50LF797SUO654ENQA/South+Dwntn_window+coverings-2.jpg Blog - Partnership Spotlight | South Dwntn Photo Credit: Kristin Ferro https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096642-12YB0NRKPQ4B3WQ0WOK2/fleecher+designs+-+south+dwntn Blog - Partnership Spotlight | South Dwntn - Some Backstory When April, Senior VP of Newport, presented a few freelance designer frustrations as a hinderance to her marketing efforts, we presented our monthly “Brand Support” model. The rest is history. This was one of those projects that could redefine Atlanta, and we couldn’t wait to jump in. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096645-SYGHYG96UWYMC0DGA02O/fleecher+designs+-+south+dwntn Blog - Partnership Spotlight | South Dwntn - Endless Potential In Fall 2019, we toured the near 13 acres of mostly empty buildings in the south metro area. We listened to the vision for the area and absolutely fell in love with the project to refill the spaces and bring life back to the area. This project was different - they weren’t forcing people out with higher rents. The lots were mostly vacant and ripe with possibility. If this area thrived, how much more would the city of Atlanta? https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096649-94MG5MLVZJJ3XQIQB9JL/fleecher+designs+-+south+dwntn Blog - Partnership Spotlight | South Dwntn - Partnerships get more done. Since 2019, we have designed… Hats, shirts, water bottles, pins, matchboxes, stickers, sweatshirts, bags, construction fencing, parking deck wayfaring, window coverings, office decor, PowerPoint presentations, print ads, social media templates, street art, custom BAUX soundproof walls, Eventbrite images, coffee shop branding, and the list goes on….. Partnerships aren’t hung up by our availability and project proposals. Brand Support partners benefit from set monthly budgets, one-on-one meetings, Asana project management, and our full design team backing every project. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096652-XGPL98A0F0IRW5OZXZJT/fleecher+designs+-+south+dwntn Blog - Partnership Spotlight | South Dwntn - The Benefit of Partnerships South Dwntn had a clear vision of what to do with their new branding. They had big ideas and a small team. Enter our design partnership. We acted as a lean startup design machine… implementing their ideas into stellar, brand-aligned graphics. We’ve truly had so much fun partnering with the South Dwntn team. https://www.fleecherdesigns.com/blog-content/clarity-and-logo-8tns5 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096660-3JRFQREZ5MNVNPZ8R7CY/fleecherdesigns-stefaniejayne-icon.png Blog - Brand Clarity for a Family Photographer - Brand clarity made her logo decision process easier. With fresh brand clarity as her lens, Stefanie gave clear feedback during the Quick Start Logo process that led our team to design this simple feminine icon for her business. Its gentle structure accurately represents her brand values in a single mark. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096663-A7J4S0RPNF1JA94779BF/fleecherdesigns-stefaniejayne_colors.jpg Blog - Brand Clarity for a Family Photographer - A fresh color palette gave an intentionally subtle brand extra depth. Stefanie still wants her photography to be the highlight of her brand. So we searched her archives and pulled out the tones she most often used to give her a working color palette (past her usual black and white) that she now has the confidence to use. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096666-B3KQXX8VGF9OJDC0IWEW/fleecherdesigns_stefaniejayne_logotype.jpg Blog - Brand Clarity for a Family Photographer - The right typography instantly upgraded the brand style. Stefanie loved the added touch of a handwritten style, but after our brand clarity call, she was drawn to this classic Bodoni serif paired with an updated handwritten font. We love how the new mark echoes sophistication without losing its personal touch. https://www.fleecherdesigns.com/blog-content/case-study-plywood-atl-jz78e monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096674-6SXKV0RD3JIP4ESY7HXQ/image-asset.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096677-JMBZNKGZ98T0KDLMLDQ6/Group+96.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096680-R7TDT4Y73B1JXH9IOIT7/website-Plywood-case+studylogotype+before.jpg Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096684-96019YQIL9ZCW1TLHYOB/website-Plywood-case+studylogotype+after.jpg Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096687-YU89DJ3ZWCD0WSIYYKLU/Plywood_RGB_hi-res_icon_black.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096690-ZVGMZHL9ST0E9HBLSE1G/Group+93.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096693-IAU26RFAOMWXLNSMABU8/image-asset.jpeg Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096696-B1ZQL8YGS8BEDR2L9M40/image-asset.jpeg Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096733-LFHUHXUAPOIC6JSG7D0D/Plywood_RGB_lo-res_partners_logotype_gray.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096738-5KVFWZ4Q3CD4RTBZYNJK/Plywood_RGB_lo-res_people_logotype_yellow.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096727-4NH5OAXLDX7E1UF0S9T5/Plywood_RGB_lo-res_place_logotype_green.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096721-2EI5UWIMB87U9U9KL96S/Plywood_RGB_lo-res_presents_logotype_black-07.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096715-WFSEBMFOH28I0TSNTMOA/Plywood_RGB_lo-res_presents_logotype_black-08.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096709-H9WYZ2F9ROAS0NVOX774/Plywood_RGB_lo-res_process_logotype_blue.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096750-IGKU2WAM4W8GWD3NPOAB/image-asset.jpeg Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096753-E61QEASP4ZL458UHLU39/Group+97.png Blog - Branding for Plywood Atlanta https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096756-YM1KRLCKAMYBYQBDKFV5/image-asset.jpeg Blog - Branding for Plywood Atlanta Website before. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096759-0LZIB9FDFOITM3OD0R7R/image-asset.jpeg Blog - Branding for Plywood Atlanta Website after using the brand’s new Visual Identity System guidelines. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096763-0QPYHLVWB0R3BT662IKA/website_plywood-social+before.jpg Blog - Branding for Plywood Atlanta Social media before. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096766-UQV5F5K3ZH187NL7ZLOM/image-asset.jpeg Blog - Branding for Plywood Atlanta Social media after. Simple, consistent and pinpointed layouts. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096769-UWOR3PI6WKP5WBF90V4V/image-asset.png Blog - Branding for Plywood Atlanta Yes, Plywood designed this in-house! We borrowed it from their Instagram. With a fully branded system now in place, they didn’t need to hire our team…or wait for Jeff’s approval. https://www.fleecherdesigns.com/blog-content/logo-to-branding-y4nwn monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096783-3EK81L9ZXCNN4XFX4VLV/image-asset.jpeg Blog - From Quick Start Logo to Thoughtful Branding - Brands need more than logos. With her business vision at the helm, Bethaney purchased the Branded Stationery Suite to put her shiny new logo on business cards, letterheads, and notecards. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096786-7UVEEC9RDWX3XJBFLZYL/BW-sneak-peak.jpg Blog - From Quick Start Logo to Thoughtful Branding - Strong systems make strong brands. As a Plywood team member, Bethaney understood the importance of a consistent brand. Any of our branding clients will tell you that a Visual Identity System is a design system connecting visuals to the business vision. It not only promotes consistency, but it empowers you, the business owner, to easily delegate tasks to design and marketing experts. This system included a pinpointed Brand Archetype, a Google Font duo to compliment the brand, and a curated batch of Creative Market templates to implement. https://www.fleecherdesigns.com/blog-content/case-study-groundsweller-gx9ca monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096794-SDKXU3BYKMH67DNG7TEP/groundsweller+fleecher+designs Blog - Branding for groundsweller https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096798-ZU4VIQWNY6V10PUBQB67/RGB__icon_2-color.png Blog - Branding for groundsweller - Design through collaboration. We established the brand’s identity and direction for the visuals, from which illustrator Rachel Eleanor created the standout sailboat icon. The design evokes a sense of calm with just the right amount of action. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096802-W2GV5GUS66TEH74YBYXS/groundsweller+fleecher+designs Blog - Branding for groundsweller - There’s value in a system. Through a deep dive into the brand’s personality, we were able to provide groundsweller with a thoughtful visual system that included everything Callie needed to build her brand consistently, thoughtfully and easily. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096806-SG9VNN08CNU9YXJLUS38/groundswelle+fleecher+designs Blog - Branding for groundsweller - Consistent visuals. When we sat down to design the Squarespace template, our job was all but done with the brand style established in the brand book. We were careful to build the website template so that it was simple yet powerful and could grow with the business in the first few years. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096809-Y6B0MFHWCSI47Z43M36E/lockups.jpg Blog - Branding for groundsweller https://www.fleecherdesigns.com/blog-content/10-steps-to-writing-website-homepage-copy-n8rpl monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096827-06ZTBSQLQCT3YVRW8Z01/pinterest_2022_web+copy-3.jpg Blog - 10 Steps to Writing Website Homepage Copy https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096840-JUO7EU1GEOAKC7126Z03/pinterest_2022_web+copy-1.jpg Blog - 10 Steps to Writing Website Homepage Copy https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096833-DS30TJZD5UCH37KUHXP2/pinterest_2022_web+copy-2.jpg Blog - 10 Steps to Writing Website Homepage Copy https://www.fleecherdesigns.com/blog-content/website-homepage-copy-bloopers-ryglk monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096855-USE37ON93DYD2XPEDW7J/FD2020_feb-68.jpg Blog - Website Homepage Copy: Bloopers https://www.fleecherdesigns.com/blog-content/branding-in-partnership-bxzhp monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096861-4LTOOK2WO70HAWX08YSE/Plywood.jpg Blog - Branding in partnership https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096864-DIJAI2891VAT7IER8CLN/Passion.jpg Blog - Branding in partnership https://www.fleecherdesigns.com/blog-content/case-studies-rad-nf2k6 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096871-0WRFZKGLSK6QNMARHJ45/RAD+image.jpg Blog - Branding for RAD https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096875-HE6TGRS0H56S1J3EI2UP/RAD__prim_icon_rgb.png Blog - Branding for RAD - Creating the icon The icon design uses at a shadow of the letters rather than just an outline or tracing of letters. The circular design hints at the firm’s communal nature, inviting in each client and idea and building on those ideas. While RAD is the expert in the project, they’d rather be the avenue for the idea to come to life rather than showcase themselves. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096878-0Y39RNITPBMZZO4ZU92R/Rad_Case+Study_square.jpg Blog - Branding for RAD https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096881-B1PJK9TTZLTF9KCRJW18/RAD+logo.jpg Blog - Branding for RAD https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096885-4TGVX68LV2X49KQUPQD1/RAD+mockup Blog - Branding for RAD https://www.fleecherdesigns.com/blog-content/5-business-goals-for-your-brand-identity-62mx9 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096906-AUJEV244AXKBMBOKXC6Z/pinterest_2022_business+goals-2_2.jpg Blog - 5 business goals for your brand identity https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096912-DRT85TZHND6HQMHSWHUN/pinterest_2022_business+goals-1.jpg Blog - 5 business goals for your brand identity https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096900-Q1776M0WTKKNQEHMM18K/pinterest_2022_business+goals-2.jpg Blog - 5 business goals for your brand identity https://www.fleecherdesigns.com/blog-content/do-it-for-the-good-rgm5g monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096934-N0TD1GMRZ0EZB2QJNN7P/REF2020_SA_Fleecher+Branding_smaller_12.jpg Blog - Do it for the good. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096940-EHO1LTS43OLFQ9BYW3XA/REF2020_SA_Fleecher+Branding_smaller_10.jpg Blog - Do it for the good. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096946-U7HXA1XIEYTZ7AAHHC20/REF2020_SA_Fleecher+Branding_smaller_13.jpg Blog - Do it for the good. https://www.fleecherdesigns.com/blog-content/branding-setting-up-the-guardrails-sw7f7 monthly 0.5 2024-11-21 https://www.fleecherdesigns.com/blog-content/diy-your-design-tz3n7 monthly 0.5 2024-11-21 https://www.fleecherdesigns.com/blog-content/case-study-foneless-wh8p2 monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096968-RRVURBZYP7FB1NNS60P2/foneless+case+study_fleecher+designs Blog - Branding for Foneless https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096971-XO4O7BQ71KTHVF3HZCN3/foneless+brand+design+Fleecher+designs Blog - Branding for Foneless - crafting the foneless brand When the founders of - what we now know as - Foneless initially approached us needing a logo, their company name was actually something completely different. After a Discovery Meeting and Brand Positioning, we felt the need for a name change. So, here we are. Introducing Foneless - focusing primarily toward parents wanting more engagement with their families and more margin to make real memories, Foneless encourages people to create openings for connection and time for being awesome by getting off their phones and living life in the present. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096975-51RJCMCMJXQPJV95PH0W/foneless+logo+design+Fleecher+designs Blog - Branding for Foneless - designing the logo With every aspect of the new design, from company name to color to logotype design, we crafted the brand to feel straightforward, trustworthy, relatable, and meaningful. Assuming this brand will grow and change with the times, we sought to create a mark that would not only communicate the brand’s mission, but also would not compete with brand elements, such as hand-drawn icons or colorful imagery. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096978-AGJ1VAHB05MW2FL7G4WA/foneless+social+media+graphics+fleecher+designs Blog - Branding for Foneless - social media graphics We completely understand the irony of creating social media graphics for a brand that was built around being on your phone less. Yet, here we are… When creating a sample social media feed, we really stressed that less. is. more. The Foneless social presence relays back to a simpler time with a minimalist feel, nostalgic imagery, and playful layering elements. Rather than yelling at people to use their phone less, we wanted to show the positive side on the Foneless movement by playing up these fun layering elements and also have the audience pause to consider what they’re missing out by spending mindless time on devices. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202096980-CONP82YVF5WS0O0DX9RX/foneless+website+design+fleecher+designs Blog - Branding for Foneless - web presence Much like the social graphics, the Foneless web presences relays back to a simpler time with minimal words, nostalgic imagery, and playful layering elements. 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Branding for TEKTON Career Training https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097246-6F6GEU1NUWZTCROSNJM0/tekton+career+training Blog - Branding for TEKTON Career Training https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097249-FS0AIU74FVWUMVK2TT5N/tekton+career+training Blog - Branding for TEKTON Career Training https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097253-719A3BDLJ1G9C9PHZ8KA/tekton+career+training Blog - Branding for TEKTON Career Training https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097256-Y3PLX08SC5BV5WOW8C9V/tekton+career+training+-+stationery Blog - Branding for TEKTON Career Training https://www.fleecherdesigns.com/blog-content/can-you-do-this-l4g5l monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097263-YPPOXQSXR01CLP8TTCRF/freelance+dilemma.jpg Blog - "can you do this?" 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Pin the image above! https://www.fleecherdesigns.com/blog-content/case-study-fostercarealliance-gr37l monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097287-EDKCRVDTH1Z3EXC963UC/foster+care+alliance Blog - Branding for Foster Care Alliance https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097290-XQ48KNG9RORLWI7JM1GH/foster+care+alliance Blog - Branding for Foster Care Alliance https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097293-REO5KWP6AFFZ60JY5EO1/foster+care+alliance Blog - Branding for Foster Care Alliance https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097298-A319TY1IESZT3EHZYIP6/fca%2B5.jpg Blog - Branding for Foster Care Alliance https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097301-ZHJN4387QNXV4NU3ZGI1/foster+care+alliance Blog - Branding for Foster Care Alliance https://www.fleecherdesigns.com/blog-content/case-study-fletcherconstruction-gy8fs monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097308-LQ35BL4FMIMI1S0FMO6K/fletcher+construction Blog - Branding for Fletcher Construction https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097311-HJO8KXA0JQNQ3SOHJ7R7/fletcher+construction+icon Blog - Branding for Fletcher Construction https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097314-RV7X16336GM1O0NXVBGZ/fletcher+construction+signs Blog - Branding for Fletcher Construction https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097317-RIW9PPHNVP0LPKTBKHB2/fletcher+construction+website Blog - Branding for Fletcher Construction https://www.fleecherdesigns.com/blog-content/case-study-refugecoffeeco-n9jhn monthly 0.5 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097324-VLKTJSFAPWLVL0GKKRK9/refuge+coffee+company Blog - Branding for Refuge Coffee Co. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097327-VRW89LYBCWAELS06V78S/coffeemug_refugecoffeeco.jpg Blog - Branding for Refuge Coffee Co. - Designing the icon. Refuge exists to provide employment and job-training opportunities to resettled refugees, create a unique gathering place in Clarkston, and tell a more beautiful refugee story to Atlanta. The capital “R” tilted at 45 degrees locked up with the forward-facing arrow help to signify this forward motion that Refuge will create. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097330-WW5YKEX26XTEXVZQSUJI/fleecherdesigns_refuge-colors.jpg Blog - Branding for Refuge Coffee Co. - Curating a flexible color palette. We wanted to provide Refuge with a rich, diverse color palette, so we expanded the options past the primary red and brown. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097333-FR7ZGBFOCBY9X3VRV3GY/truckwindow_johnacastro_refugecoffeeco.jpg Blog - Branding for Refuge Coffee Co. - Crafting a custom pattern. Drawing from traditional African pattern inspiration, we used the new icon to create a memorable, seamless pattern. If you’ve visited the Refuge Garage in Clarkston, you may have noticed the pattern on the coffee trucks we designed. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202097336-XAH18RPPXDFNN8SXD93P/refuge+coffee+co Blog - Branding for Refuge Coffee Co. https://www.fleecherdesigns.com/blog-content/category/Case+Studies monthly 0.5 https://www.fleecherdesigns.com/blog-content/category/Business+Thoughts monthly 0.5 https://www.fleecherdesigns.com/blog-content/category/Branding+Tips monthly 0.5 https://www.fleecherdesigns.com/blog-content/category/Resources monthly 0.5 https://www.fleecherdesigns.com/blog-content/category/Design+Support monthly 0.5 https://www.fleecherdesigns.com/blog-content/category/Home+and+Family monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/brand+identity monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Brand+Strategy monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Logo+Development monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Website+Homepage monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Brand+Positioning monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/consistent+branding monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Partnership monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Brand+Audit monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Visual+Identity+System monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Business+Cards monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Web+Layout monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Social+Graphics monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Plywood+People monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/groundsweller monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Discovery+Meeting monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/brand+stationery+suite monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Website monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Website+Copy monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Homepage monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Homepage+Copy monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Website+Homepage+Copy monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Email+Templates monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Event+Signage monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Promotional+Artwork monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Social+Media+Graphics monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Passion+Conferences monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Refuge+Coffee+Company monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Forerunner monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Townie monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Southside+Church monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Ethne+Health monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Kids+Boost monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Tekton monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Foster+Care+Alliance monthly 0.5 https://www.fleecherdesigns.com/blog-content/tag/Fletcher+Construction monthly 0.5 https://www.fleecherdesigns.com/client-quotes daily 0.75 2024-12-03 https://www.fleecherdesigns.com/client-quotes/team-up-mentoring monthly 0.5 2024-12-03 https://www.fleecherdesigns.com/notes daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202052275-CJ8KRIE6YLPEBLNJW9JM/notes+from+your+brandmother_website.png Notes from your Brandmother - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202052275-CJ8KRIE6YLPEBLNJW9JM/notes+from+your+brandmother_website.png Notes from your Brandmother - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/blog daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202055028-TT6XQY6DRJE8AI4FODGO/FD2020_feb-2.jpg Blog https://www.fleecherdesigns.com/resources daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202058969-G031P5FI1HWE34CDPK6K/FD2020_feb-73.jpg Resources https://www.fleecherdesigns.com/resources-humble-beast-lifestyle daily 0.75 2024-11-21 https://www.fleecherdesigns.com/branding-overview-process daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056785-SMOO89FUTUR0NUKI3ZWK/brand+review_bg+copy.png Branding Overview - Process - Research An in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056792-KWG076H0OS1FJG4UV7AW/strategy+icon_bg.png Branding Overview - Process - Strategy Based on your brand review, we’ll present a suggested brand strategy and partner with you to craft it to fit your vision for the brand. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056774-QYRFSQB0701V6Z5AK943/logo+dev_bg.png Branding Overview - Process - Logo Through a series of design rounds, we’ll work with you to develop a strong brandmark, logotype, and icon to represent your brand moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056779-LGE60KDUFA4R438RC1M8/website_bg.png Branding Overview - Process - System In this pivotal design round, we’ll provide brand guidelines that include fonts, layouts, colors, mockups and more to guide you and your team to present the brand consistently year after year. https://www.fleecherdesigns.com/fullservicemenu daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202062345-ZKBUWLKQOMTO3B57OS6K/FD2020_feb-73.jpg Full Service Menu https://www.fleecherdesigns.com/home-streamlinedbrandingprocess daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056785-SMOO89FUTUR0NUKI3ZWK/brand+review_bg+copy.png Streamlined Branding Process - Research An in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056792-KWG076H0OS1FJG4UV7AW/strategy+icon_bg.png Streamlined Branding Process - Strategy Based on your brand review, we’ll present a suggested brand strategy and partner with you to craft it to fit your vision for the brand. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056774-QYRFSQB0701V6Z5AK943/logo+dev_bg.png Streamlined Branding Process - Logo Through a series of design rounds, we’ll work with you to develop a strong brandmark, logotype, and icon to represent your brand moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056779-LGE60KDUFA4R438RC1M8/website_bg.png Streamlined Branding Process - System In this pivotal design round, we’ll provide brand guidelines that include fonts, layouts, colors, mockups and more to guide you and your team to present the brand consistently year after year. https://www.fleecherdesigns.com/open-positions daily 0.75 2025-09-09 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202064592-DYK0L0FT99Y1DZFELBSX/FD2020_feb-73.jpg We're Hiring! https://www.fleecherdesigns.com/about-us daily 0.75 2025-05-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202074667-Z1PQBVBFD5WEPJIZY22Q/FD2020_feb-54.jpg About https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202127119-9NIE3MBTYDQX7M5WANM1/branding+overview_image3.jpg https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/fe082db8-89d5-4319-b44f-7a724827cefe/Laura+headshot+Fleecher https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/7804254e-c808-4be1-9d87-cf54953a62c7/2024+Branding-2.jpg https://www.fleecherdesigns.com/portfolio daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076822-2UQR4K53T706E4CU4EN6/FD2020_feb-5.jpg Work https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076845-LNHDAFBNKU0994CP3V74/Plywood_RGB_hi-res_logotype_black.png Work - Plywood https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076864-IJ0G9BD8V883IY0VLA5A/RAD__prim_sig_rgb.png Work - RAD https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076839-R4DHK03XBSU5EUX98IGS/RGB__stacked.png Work - groundsweller See how a fun little sailboat perfectly represents this marketing firm. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076870-U4DQDY2L0AO64FWJ3JUP/_primarysig_web_RGB.png Work - Townie https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076858-M6DNVB8M60L5JWNONN4M/forerunner+logo.png Work - Forerunner https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076852-NXZLG1UOIX2O5U2A3QD2/RGB_web_secondary_logo.png Work - Foneless https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076905-U35BUE7CC1AV5ZCZGK78/brands_thumbs_refuge.png Work - Refuge Coffee Co. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076887-9COP1C8YQ9FA1ZDX0KI1/brands_thumbs_southside+church.png Work - Southside Church https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076921-4SJRNJLVFGZ9IELZUV6U/brands_thumbs_fletcher+const.png Work - Fletcher Construction https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076913-B9DGLDLIKRGEW7CM3JK6/brands_thumbs_Kids+Boost.png Work - Kids Boost https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076896-18NER934RO7FTI3032IR/brands_thumbs_sketch+effect.png Work - Copy of The Sketch Effect https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076929-51XWTO6LLUT8KSE5FO4V/brands_thumbs_fca.png Work - Foster Care Alliance https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076938-T91P8L2BS8YRLBGDKI8T/brands_thumbs_ethne+health.png Work - Ethne Health https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202076879-LZJPS0LVIUETZCMC8ET2/brands_thumbs_tekton.png Work - Tekton Career Training https://www.fleecherdesigns.com/brand-strategy-inquiry daily 0.75 2025-05-20 https://www.fleecherdesigns.com/client-email-sigs_grow-or-die daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081027-24RB1X45DP9L6QKW6TFM/ike-email-250-01.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081031-PGN9AU5J2ICEOFWUDWW6/grow-die_facebook.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081034-NPYD70ZOEKX17BI6PPGP/grow-die_instagram.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081037-83M8R68TY11N18P9GLPY/grow-die_linkedin.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081039-EC3QI2FPUWSBDGKEPUCB/grow-die_twitter.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081027-24RB1X45DP9L6QKW6TFM/ike-email-250-01.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081031-PGN9AU5J2ICEOFWUDWW6/grow-die_facebook.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081034-NPYD70ZOEKX17BI6PPGP/grow-die_instagram.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081037-83M8R68TY11N18P9GLPY/grow-die_linkedin.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202081039-EC3QI2FPUWSBDGKEPUCB/grow-die_twitter.png CLIENT EMAIL SIGS_Grow or Die - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/why-branding-video daily 0.75 2024-11-21 https://www.fleecherdesigns.com/new-page-2 daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202082108-UR0F1P87857H6B35HXOY/discovery+branding+fleecher+designs New Page https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202082111-QOZ0BZBW2H0N5VDS9031/brand+review+branding+fleecher+designs New Page https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202082115-LCT08FLSSRUOUPTA1VV0/logo+development+branding+fleecher+designs New Page https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202082108-UR0F1P87857H6B35HXOY/discovery+branding+fleecher+designs New Page https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202082111-QOZ0BZBW2H0N5VDS9031/brand+review+branding+fleecher+designs New Page https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202082115-LCT08FLSSRUOUPTA1VV0/logo+development+branding+fleecher+designs New Page https://www.fleecherdesigns.com/email-watkins daily 0.75 2024-11-21 https://www.fleecherdesigns.com/brand-design-packages daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202088334-WQUIPFGNTGD58SGYQREZ/FD2020_feb-59.jpg Brand Design Packages https://www.fleecherdesigns.com/client-email_ss daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090240-GX5YWHWKRJ390NAG3VM2/v9_5-linkedin.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090244-LM8QGM8RLQNZOD94AWL6/v9_4-instagram.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090247-7U42NATY9X3O7XPYZL9Z/v9_3-facebook.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090250-O81EZ8XQOTEQGKKOH0OM/v9_2-newsletter.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090253-MZM5A3FPRWC4IW7LYGXQ/v9_1_socialstory-icon.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090257-H7C26LVCRHOSJD8010XI/v7_lightning%2B.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090260-QGKW015RM27UTSFXOYEZ/v7_paper+4.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090263-0OWGJ5JAO5I0MN0Q4VW7/SS_linkedin.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090266-YORKEHWRLG3GS7S0OCWH/SS_instagram.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090269-WR7P5G0H6YB47TQL8YX1/SS_facebook.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090273-SUP7C6GCFJJJSV77VR3Y/SS_newsletter.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090276-8BPYH8BCLFB65W0WIPKC/socialstorylogo_900.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090240-GX5YWHWKRJ390NAG3VM2/v9_5-linkedin.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090244-LM8QGM8RLQNZOD94AWL6/v9_4-instagram.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090247-7U42NATY9X3O7XPYZL9Z/v9_3-facebook.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090250-O81EZ8XQOTEQGKKOH0OM/v9_2-newsletter.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090253-MZM5A3FPRWC4IW7LYGXQ/v9_1_socialstory-icon.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090257-H7C26LVCRHOSJD8010XI/v7_lightning%2B.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090260-QGKW015RM27UTSFXOYEZ/v7_paper+4.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090263-0OWGJ5JAO5I0MN0Q4VW7/SS_linkedin.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090266-YORKEHWRLG3GS7S0OCWH/SS_instagram.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090269-WR7P5G0H6YB47TQL8YX1/SS_facebook.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090273-SUP7C6GCFJJJSV77VR3Y/SS_newsletter.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202090276-8BPYH8BCLFB65W0WIPKC/socialstorylogo_900.png CLIENT EMAIL_SS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/support daily 0.75 2025-05-20 https://www.fleecherdesigns.com/mini-brand-audit daily 0.75 2024-11-21 https://www.fleecherdesigns.com/branding-inquiry daily 0.75 2025-05-20 https://www.fleecherdesigns.com/mini-brand-audit-results daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124782-CQIBG67CPTUDPDZUGMA4/Mini+brand+audit_85-100.jpg Mini Brand Audit Results - Focus On Consistency Your brand is strong and growing. A few places to start: + Partnership + Deliverables + All-in (10 year refresh) Package https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124785-NBLAOC348N35GNNSM195/Mini+brand+audit_65-84.jpg Mini Brand Audit Results - Maximize Your Impact You might need a few tools to move forward. A few places to start: + Brand Guidelines + Refine and Relaunch Package + Investing in a Brand Consultant https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124788-1SNX60QYRV2JED5OM5Z0/Mini+brand+audit_35-64.jpg Mini Brand Audit Results - Ready For Branding You could use some brand clarity, structure, and a fresh logo. A few places to start: + The Startup Package + Brand Guidelines + Deliverables https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124791-7WQYL1Z72H6P96G4T39S/image-asset.jpeg Mini Brand Audit Results - Set The Foundation You need to hone in on your business before investing in branding. A few places to start: + Quick Start Logo + Plywood Path + Investing in a Business Coach https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124782-CQIBG67CPTUDPDZUGMA4/Mini+brand+audit_85-100.jpg Mini Brand Audit Results - Focus On Consistency Your brand is strong and growing. A few places to start: + Partnership + Deliverables + All-in (10 year refresh) Package https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124785-NBLAOC348N35GNNSM195/Mini+brand+audit_65-84.jpg Mini Brand Audit Results - Maximize Your Impact You might need a few tools to move forward. A few places to start: + Brand Guidelines + Refine and Relaunch Package + Investing in a Brand Consultant https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124788-1SNX60QYRV2JED5OM5Z0/Mini+brand+audit_35-64.jpg Mini Brand Audit Results - Ready For Branding You could use some brand clarity, structure, and a fresh logo. A few places to start: + The Startup Package + Brand Guidelines + Deliverables https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202124791-7WQYL1Z72H6P96G4T39S/image-asset.jpeg Mini Brand Audit Results - Set The Foundation You need to hone in on your business before investing in branding. A few places to start: + Quick Start Logo + Plywood Path + Investing in a Business Coach https://www.fleecherdesigns.com/contract-designer-open-position daily 0.75 2025-09-09 https://www.fleecherdesigns.com/client-email-sigs_watkins-fdn daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202125915-5TWZB59VQNUZ976TDDOT/WCF_for+email.png CLIENT EMAIL SIGS_Watkins Fdn - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202125915-5TWZB59VQNUZ976TDDOT/WCF_for+email.png CLIENT EMAIL SIGS_Watkins Fdn - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.fleecherdesigns.com/faq daily 0.75 2024-11-21 https://www.fleecherdesigns.com/email-dffletcherconstruction daily 0.75 2024-11-21 https://www.fleecherdesigns.com/design-services daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202053147-MV8VI5E8L6FME9YOHI5O/fleecher__branding.png Design Services - Branding Packages Powerful branding for new and established businesses. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202053140-7P1I3BHVVF05632SYHMN/fleecher__partnership.png Design Services - Fractional Creative Dept. Brands with lots of ideas and not enough manpower. https://www.fleecherdesigns.com/design-services-1 daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202053147-MV8VI5E8L6FME9YOHI5O/fleecher__branding.png Design Services - Branding Packages (Copy) Branding Packages Powerful branding for new and established businesses. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202053140-7P1I3BHVVF05632SYHMN/fleecher__partnership.png Design Services - Fractional Creative Dept. (Copy) Fractional Creative Dept. Brands with lots of ideas and not enough manpower. https://www.fleecherdesigns.com/all-in daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092446-GMH72QQH2XZ5CHSUBYY3/Discovery_bg.png All In - DISCOVERY We want to hear more about big dreams for the organization, learn about what makes you come alive, and hear of any pain points you’ve noticed within the brand as you have launched or how the brand has grown. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092453-LZA74L19IFS4R0470FJN/brand+review_bg+copy.png All In - BRAND REVIEW Using our Discovery notes, our creative team will compare with your brand as it is now. We’ll perform an in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092402-6IY9TB2TF63R0K85YRGL/positioning_bg.png All In - POSITIONING In reference to the brand now, what is working and what is not? Using a mood board of images and your brand personality profile, we’ll present a position that will set your brand apart from competitors and propel it forward into the years ahead. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092427-4U9IIBSAN9PY4JZ0DILD/logo+dev_bg.png All In - LOGO REFINEMENT In regards to your Brand Positioning, we’ll review your current mark(s) to refine and potentially recreate a logo to represent your brand best. We’ll work with you to develop a refined brandmark, logotype, and icon to represent your brand moving forward. EPS, JPG, PNG files provided https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092378-6EZVJ466AS9KI7W80VVO/logo+dev_bg.png All In - STRATEGY Working with you, we’ll create a brand strategy crafted to fit your vision for the brand. Getting a crystal clear picture of the brand as it grows sets the foundation for branding and the visual design system moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092415-ZK12CXB2JK1SBLAH1Z3B/VIS_bg.png All In - VISUAL IDENTITY SYSTEM What colors and fonts support the brand? How is the brand presented in print and digital? What is the visual system for the growing brand? Through these findings, your visual system will present the brand elements to empower your team to consistently present the visuals through the years. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092383-7WCFYKO5Y8XK4KQ3H5KT/website_bg.png All In - SQUARESPACE WEBSITE Our team will implement your newly established Visual Identity System to design a functional Squarespace website. The up to 10-page design will present information in a brand-aligned way, using fresh layouts and thoughtful design. *Squarespace subscription not included. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092396-1SAZ4XH57KSQ32I85LD3/newsletter_bg.png All In - E-NEWSLETTER Build your brand impact with a fully designed email newsletter. The final template will include fonts, colors, and image layout guidelines for your team to use moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202083017-M0NNY5CY376JRTR3Z9G1/southside+logo+copy.png All In https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202083011-4JX94LLTSEKZ6RW36YEI/fleecher_plywood-01.png All In https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202083024-0A05ACKAI4RQMJ0TIQZO/kids+boost+logo+copy.png All In https://www.fleecherdesigns.com/free-resources daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202075655-L8XIUWEIFZ9AAZQJHSJ2/final_brand+book_FCA+4.jpg free resources https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202075661-30XBJBNQU1MW1CKZU436/final_brand+book_FCA+1.jpg free resources https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202075649-9Z9XHKSVUBM5UC7HRZHD/final_brand+book_FCA+5.jpg free resources https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202075642-I37SEIV6IVK5US3X2ZJL/final_brand+book_FCA+7.jpg free resources https://www.fleecherdesigns.com/branding-overview daily 0.75 2025-06-27 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202084037-JTFVX7L6PH80RD9IZY9R/branding+image+card_2.jpg https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202127116-E29ZPD38PPK7O1TEOQPL/branding+overview_image2.jpg https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202127119-9NIE3MBTYDQX7M5WANM1/fleecher+designs+branding+packages https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085050-VRHCT9NHJRCE8OW1HML3/fleecher_plywood-01.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085097-GUGD063K9ZS9NKFP9QPH/groundsweller+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085071-1NVG49C6WYGFJU8NCKP7/refuge+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085084-BB2Q93LQT6XVXPC36OZ6/kids+boost+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085063-PVOGOO9WDB0CPXX9NQVZ/townie+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085091-AGDVBTHDVU05FX1LF64O/foneless+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085057-ZD8GIR8LLJBTOZSFKUJW/southside+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085103-EW1K40YYTSPPTIUU61IQ/ethne+logo_bg.png Branding Overview https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202085077-7H8K12NYZND4W40YJTOD/rad+logo_bg.png Branding Overview https://www.fleecherdesigns.com/the-startup daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092446-GMH72QQH2XZ5CHSUBYY3/Discovery_bg.png The Startup - DISCOVERY We want to hear more about big dreams for the organization, learn about what makes you come alive, and hear of any pain points you’ve noticed within the brand as you have launched or how the brand has grown. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092453-LZA74L19IFS4R0470FJN/brand+review_bg+copy.png The Startup - BRAND REVIEW Using our Discovery notes, our creative team will compare with your brand as it is now. We’ll perform an in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092439-GO22CTCDUHJHBWOPLRL3/logo+dev_bg.png The Startup - LOGO DEVELOPMENT Through 3 design rounds, we’ll work with you to develop a strong brandmark, logotype, and icon to represent your brand moving forward. EPS, JPG, PNG files provided https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092378-6EZVJ466AS9KI7W80VVO/logo+dev_bg.png The Startup - STRATEGY Working with you, we’ll create a brand strategy crafted to fit your vision for the brand. Getting a crystal clear picture of the brand as it grows sets the foundation for branding and the visual design system moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092415-ZK12CXB2JK1SBLAH1Z3B/VIS_bg.png The Startup - VISUAL IDENTITY SYSTEM What colors and fonts support the brand? How is the brand presented in print and digital? What is the visual system for the growing brand? Through these findings, your visual system will present the brand elements to empower your team to consistently present the visuals through the years. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202089276-UPPUTZS742JI258KYEOV/RAD+copy.png The Startup https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202089271-KQUATZ0B2W4HW1X7AQYK/Refuge+copy.png The Startup https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202089264-Q0FYHDD9PFILG8RSJT7Z/Townie+copy.png The Startup https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202089258-6TPO00V7PEVHQ5P36XEN/foneless+logo_bg.png The Startup https://www.fleecherdesigns.com/refine-relaunch daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092446-GMH72QQH2XZ5CHSUBYY3/Discovery_bg.png Refine + Relaunch - DISCOVERY We want to hear more about big dreams for the organization, learn about what makes you come alive, and hear of any pain points you’ve noticed within the brand as you have launched or how the brand has grown. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092453-LZA74L19IFS4R0470FJN/brand+review_bg+copy.png Refine + Relaunch - BRAND REVIEW Using our Discovery notes, our creative team will compare with your brand as it is now. We’ll perform an in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092408-HF81E3L38WASAJPY3FFJ/brand+audit_bg.png Refine + Relaunch - CUSTOMER ANALYSIS We’ll interview a variety of your raving fans to learn more about their experience with your brand. From there, we’ll be able to see misalignments in visual communication and highlight common consumer values for your brand strategy moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092402-6IY9TB2TF63R0K85YRGL/positioning_bg.png Refine + Relaunch - POSITIONING In reference to the brand now, what is working and what is not? Using a mood board of images and your brand personality profile, we’ll present a position that will set your brand apart from competitors and propel it forward into the years ahead. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092427-4U9IIBSAN9PY4JZ0DILD/logo+dev_bg.png Refine + Relaunch - LOGO REFINEMENT In regards to your Brand Positioning, we’ll review your current mark(s) to refine and potentially recreate a logo to represent your brand best. We’ll work with you to develop a refined brandmark, logotype, and icon to represent your brand moving forward. EPS, JPG, PNG files provided https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092378-6EZVJ466AS9KI7W80VVO/logo+dev_bg.png Refine + Relaunch - STRATEGY Working with you, we’ll create a brand strategy crafted to fit your vision for the brand. Getting a crystal clear picture of the brand as it grows sets the foundation for branding and the visual design system moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092415-ZK12CXB2JK1SBLAH1Z3B/VIS_bg.png Refine + Relaunch - VISUAL IDENTITY SYSTEM What colors and fonts support the brand? How is the brand presented in print and digital? What is the visual system for the growing brand? Through these findings, your visual system will present the brand elements to empower your team to consistently present the visuals through the years. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092371-R65HODZMLC52KX6R14RV/web+template_bg.png Refine + Relaunch - WEB LAYOUT Using your new brand guidelines, we’ll customize a user-friendly web layout for you to launch with. Includes customized Site Styles (text styles, colors, image styles), and customization instructions. *Website subscription, wireframes, implementation and additional pages are priced separately. 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https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202086527-1RLOQHOZ3MDFWSV3DMGO/townie+branding_website.jpg https://www.fleecherdesigns.com/start-your-project daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/0302f788-fb87-48b3-ad68-006194f77120/FD2020_feb-36.jpg https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202065504-X7JTY9L7ILER88U49J18/FD2020_feb-1.jpg https://www.fleecherdesigns.com/our-services123 daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092446-GMH72QQH2XZ5CHSUBYY3/Discovery_bg.png Our Services - DISCOVERY (Copy) DISCOVERY We want to hear more about big dreams for the organization, learn about what makes you come alive, and hear of any pain points you’ve noticed within the brand as you have launched or how the brand has grown. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092453-LZA74L19IFS4R0470FJN/brand+review_bg+copy.png Our Services - BRAND REVIEW (Copy) BRAND REVIEW Using our Discovery notes, our creative team will compare with your brand as it is now. We’ll perform an in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092408-HF81E3L38WASAJPY3FFJ/brand+audit_bg.png Our Services - CUSTOMER ANALYSIS (Copy) CUSTOMER ANALYSIS We’ll interview a variety of your raving fans to learn more about their experience with your brand. From there, we’ll be able to see misalignments in visual communication and highlight common consumer values for your brand strategy moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092402-6IY9TB2TF63R0K85YRGL/positioning_bg.png Our Services - POSITIONING (Copy) POSITIONING In reference to the brand now, what is working and what is not? Using a mood board of images and your brand personality profile, we’ll present a position that will set your brand apart from competitors and propel it forward into the years ahead. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092439-GO22CTCDUHJHBWOPLRL3/logo+dev_bg.png Our Services - LOGO DEVELOPMENT (Copy) LOGO DEVELOPMENT Through 3 design rounds, we’ll work with you to develop a strong brandmark, logotype, and icon to represent your brand moving forward. EPS, JPG, PNG files provided https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092427-4U9IIBSAN9PY4JZ0DILD/logo+dev_bg.png Our Services - LOGO REFINEMENT (Copy) LOGO REFINEMENT In regards to your Brand Positioning, we’ll review your current mark(s) to refine and potentially recreate a logo to represent your brand best. We’ll work with you to develop a refined brandmark, logotype, and icon to represent your brand moving forward. EPS, JPG, PNG files provided https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092378-6EZVJ466AS9KI7W80VVO/logo+dev_bg.png Our Services - STRATEGY (Copy) STRATEGY Working with you, we’ll create a brand strategy crafted to fit your vision for the brand. Getting a crystal clear picture of the brand as it grows sets the foundation for branding and the visual design system moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092415-ZK12CXB2JK1SBLAH1Z3B/VIS_bg.png Our Services - VISUAL IDENTITY SYSTEM (Copy) VISUAL IDENTITY SYSTEM What colors and fonts support the brand? How is the brand presented in print and digital? What is the visual system for the growing brand? Through these findings, your visual system will present the brand elements to empower your team to consistently present the visuals through the years. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092383-7WCFYKO5Y8XK4KQ3H5KT/website_bg.png Our Services - SQUARESPACE WEBSITE (Copy) SQUARESPACE WEBSITE Our team will implement your newly established Visual Identity System to design a functional Squarespace website. The up to 10-page design will present information in a brand-aligned way, using fresh layouts and thoughtful design. *Squarespace subscription not included. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092421-DLN1OKDPPKARKM2MPA6C/launch+graphics_bg.png Our Services - LAUNCH GRAPHICS (Copy) LAUNCH GRAPHICS Our team will kickstart your new social media presence with 3 brand-aligned shareable images. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092433-OP8TWPA0RDNB4NA8O2NZ/business+cards_bg.png Our Services - BUSINESS CARDS (Copy) BUSINESS CARDS We’ll implement your new branding into real life business cards for you to start using. You’ll receive a batch of 50 business cards and the custom inDesign template to use for other employees. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092390-EX0IQ4XEG5DHNJMDC8A9/stationery_bg.png Our Services - STATIONERY (Copy) STATIONERY We design (and print for an additional fee) your suite of printed collateral, including a professional letterhead, printed envelopes, and notecards. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092396-1SAZ4XH57KSQ32I85LD3/newsletter_bg.png Our Services - E-NEWSLETTER (Copy) E-NEWSLETTER Build your brand impact with a fully designed email newsletter. The final template will include fonts, colors, and image layout guidelines for your team to use moving forward. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202092371-R65HODZMLC52KX6R14RV/web+template_bg.png Our Services - WEB LAYOUT (Copy) WEB LAYOUT Using your new brand guidelines, we’ll customize a user-friendly web layout for you to launch with. Includes customized Site Styles (text styles, colors, image styles), and customization instructions. *Website subscription, wireframes, implementation and additional pages are priced separately. Subject to client. https://www.fleecherdesigns.com/streamlined-process-branding-overview daily 0.75 2024-11-21 https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056785-SMOO89FUTUR0NUKI3ZWK/brand+review_bg+copy.png Streamlined Process - branding overview - Research (Copy) Research An in-depth review your current brand elements to find inconsistencies between visuals and messaging to clarify through the branding process. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056792-KWG076H0OS1FJG4UV7AW/strategy+icon_bg.png Streamlined Process - branding overview - Strategy (Copy) Strategy Based on your brand review, we’ll present a suggested brand strategy and partner with you to craft it to fit your vision for the brand. https://images.squarespace-cdn.com/content/v1/673f4e42046ad5474493a7ad/1732202056774-QYRFSQB0701V6Z5AK943/logo+dev_bg.png Streamlined Process - branding overview - Logo (Copy) Logo Through a series of design rounds, 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