The Blog
thoughts on branding, owning a business, and more
The Gmail hack everyone should know.
We are ALL FOR hacks over here. Especially ones that save time. Here is a Gmail hack for ya that we thought most people already knew about. We’re curious - did you already know about this hack?
Who is your target market?
Have you ever been asked the question, "Who is your target market?" and you just sit there like a deer in the headlights? While it’s important to niche down your brand offering, what’s more important is to get to know your customer.
10 Steps to Writing Website Homepage Copy
10 steps to writing website homepage copy. Write a strong homepage where less is more and where being direct will lead to more sales.
Website Homepage Copy: Bloopers
Website homepage copy bloopers courtesy of Fleecher Designs homepage copy evolution.
5 business goals for your brand identity
Brand Identity, fundamentally, is the personality and visual presence of your business as well as a promise to your customers. Our advice to you: make your brand identity work for your business.
How to DIY Your Design
You know that consistent brand design is important for your small business, so you’ve hired a professional to create a logo and a brand book for you. But what about the graphics + images needed to keep your business’s presence up-to-date? Check out a few of our favorite resources to help DIY all things design.